Statistics released in August 2013 by the Human Sciences Research Council (HSRC) show that more than half of South Africans do not have regular access to food and only 45.6% of the country’s population has food security.
Andy Du Plessis, Managing Director of FoodBank SA, says that these figures highlight the importance of raising awareness around food security in the country. “More than 11 million South Africans go hungry each day. In an effort to address this growing issue, FoodBank SA will be launching a FoodBank SA Double Gift Match fundraising campaign.”
Currently, it costs FoodBank SA only R1.35 to provide a meal to one hungry person. The Double Gift Match campaign, which launched on the 16th of September and will run up until 28 February 2015, encourages all South Africans to help FoodBank SA to raise a total of R2 million which will be doubled to provide over 2,9 million meals for those who need it most.
“For every R1 that the public donate to the FoodBank SA’s Double Gift Match campaign, an anonymous donor will match this amount to allow FoodBank SA to receive a doubled contribution, making twice the impact,” explains Du Plessis.